"MICHEL MARTIN, HOST:
The Navajo Nation is one of this country's largest Native American tribes, so you might not be surprised to know that many people associate the word Navajo with a distinctive aesthetic associated with the Southwest. But how far is too far when it comes to appropriating that aesthetic? That is the question at the heart of a lawsuit filed by the Navajo Nation against Urban Outfitters. That's a clothing company with stores in 35 states.
That company had come out with a line of products all labeled Navajo. Many people have objected to that. Not just Native Americans, but others.
We wanted to learn more about this, so we've called upon Bill Donovan. He's a contributor to the Navajo Times. He's been covering the Navajo Nation for more than 30 years and has reported on this.
Bill, thanks so much for joining us.
BILL DONOVAN: My pleasure.
MARTIN: Now, as I understand it, the controversy started with a letter to Urban Outfitters written by Sasha Houston Brown, who is a member of the Santee Sioux Nation, but she said she saw these products at Urban Outfitters and was offended. Tell us more.
DONOVAN: Well, what happened was - they've been selling these products for about a year now and on Columbus Day she put her letter online and her letter went viral. Everybody saw it and at that point it became a public controversy. And it got a lot of coverage because she said that she was embarrassed by some of the products that the company was selling with the Navajo name on it, products like Navajo Hipster Panties and a Navajo Liquor Flask."
Get the Story:
Navajo Nation Sues Urban Outfitters Over Trademark
(NPR 4/5)
Related Stories:
Law Article: Navajo Nation fights for its
intellectual property (4/2)
Notebook: Navajo Nation
files suit to protect its trademarks (03/15)
Chelsea Vowel: Navajo Nation seeks to enforce its
trademarks (03/06)
Navajo Nation sues
Urban Outfitters over 'Navajo' products (02/29)
Blog: Urban Outfitters faces big problems after
'Navajo' flap (01/13)
Blog: 'Native'
trend in fashion ticks off real Native Americans (12/07)
Native Sun News: Navajo Nation stands up for its
trademarks (11/17)
Blog: Forever 21 also
offering string of 'Navajo' products (11/04)
Blog: Forever 21 sells necklace with 'Native
American' girl (11/01)
Fronteras: Who
should benefit from Native inspired items (10/26)
Editorial: Navajo goods should be made by Navajo
artists (10/24)
Colorlines: Corporations
pimping other cultures for profits (10/21)
Navajo Nation hails action by Urban Outfitters on
products (10/20)
ICT: Urban Outfitters
erases 'Navajo' name from products (10/19)
Sasha Houston Brown: Corporations rip off tribal
property (10/18)
Navajo Nation sent
trademark letter to Urban Outfitters in June (10/17)
Opinion: Urban Outfitters is obsessed with 'Navajo'
fashions (10/11)
Living: Asking Navajos
about the neo-Navajo trend in fashion (9/26)
Join the Conversation