Minn. tribe running television ads to promote gaming

Monday, March 8, 2004  

The Prairie Island Indian Community of Minnesota is sponsoring a a $200,000 television ad campaign to tout the benefits of Indian gaming.

The campaign features three 30-second spots meant to highlight how tribal casinos have contributed to local communities. Two ads show some of the beneficiaries of gaming dollars: a fire department, the Goodhue County Historical Society, a high school hockey ice arena and tribal programs and infrastructure. A third warns of addictive gambling and offers a phone number for help.

Gaming is heating up in Minnesota due to calls to renegotiate existing agreements that would require the tribes to share more revenues with the state.

Get the Story:
Tribes betting on goodwill ads (The Minneapolis Star Tribune 3/7)
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