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Native America Calling: When to know it’s time to re-brand
Tuesday, November 14, 2023
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When to know it’s time to re-brand
After reaching out to tribal leaders and citizens, the museum on the home of the Eastern Band of Cherokee Indians in North Carolina re-launched with a new name and purpose.

It’s a major makeover that officials with the Museum of the Cherokee People say now pulls together aspects of all three federally recognized Cherokee tribes. It’s one of several Native organizations and businesses that recently saw a need to refresh their image to better reflect their changing goals and purpose.

Join Native America Calling to talk with museum officials as well as branding experts about taking on a change in direction.

Museum of the Cherokee People: Welcome to the Museum of the Cherokee People
Guests on Native America Calling
Tim Neal (Cree), owner of a Saskatoon design and advertising studio

Alex Lane (Eastern Band of Cherokee Indians), manager of visitor services at the Museum of the Cherokee People

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Native America Calling
Listen to Native America Calling every weekday at 1pm Eastern.
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