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Mississippi Choctaws launch advertising campaign


The Mississippi Band of Choctaws is launching an adverting campaign to tell the tribe's story and dispel stereotypes.

The tribe is a major economic player, owning a number of businesses and a successful casino. "The story of the Mississippi Choctaws is the pursuit to successfully build a better life for oneself and one's family," Chief Phillip Martin said, according to Associated Press.

The tribe hired The Ramey Agency, a Jackson advertising and public relations firm, to develop a print and radio campaign. The "Choctaw Education Campaign" begins this month and continues into the fall.

Get the Story:
No tepees, no wampum (AP 2/15)
Tribe starts campaign to erase stereotyping (The Jackson Clarion-Ledger 2/15)

Relevant Links:
Mississippi Band of Choctaw Indians - http://www.choctaw.org